What Would You Do With More Revenue in Your Business?

Money is one of the great tools you have available to you as an entrepreneur.

In the hands of a beginner, money is like a paintbrush in the fist of a kindergartner.  It can be used, but with little finesse.  Its creation is fairly simple.

In the hands of a master, money is like a paintbrush in the hands of Michelangelo.  It can create a masterpiece.

As a society, we’ve agreed that money is a measure of value.  Expensive products and services are valued more than inexpensive ones.

You may measure the success of your business partially in terms of the money it makes.  And that can be a useful indicator.

Where you can go astray is in measuring your own value by how much money you have.  We sure get a lot of messages like that from our society.

The truth is, money doesn’t define you as a person.  You are so much more than that!

Money as a tool is an agreed symbol of an exchange of value between the person receiving the product or service, and the person providing it.

That’s it.

Money itself has very little value: it’s just a small piece of paper with ink on it.  It’s only valuable because we all agree that it is!

 

Many of the things you can count, don’t count.

Many of the things you can’t count really count.

~Albert Einstein

 

Just as a painter can’t do much without his brushes, an entrepreneur without money is seriously limited in what she can do.

Money as a tool can be used to do a lot of things:

• Expand your business
• Reach more people with your message, your service, your product
• Have experiences, like travel
• Give gifts and opportunities to others
• Have a bigger impact.

The level of expansion, reach, experiences, generosity, impact that you can have through money is determined at least partly by the amount you have.

You grow into being able to use this tool more and more, and with more skill, finesse, and sophistication.  You grow in your ability to make, and make use of, money.

You learn to lead your money instead of the pursuit of it leading you.

This inner growth and the desire to use money well can be part of what motivates you to charge more, to make more money.

Money on its own has little value.  Money as a tool to expand your life and the life of others, to uplift, to provide support, encouragement, to allow people to reach more of their potential, that is real value.  Not just to individuals, but to the larger community, to the world.

You may think, that’s not me.  I don’t have that kind of power.  The truth is, it can be hard to see the impact of what you are doing.

Every time that you expand yourself, your vision, your impact in the world, you are creating a ripple effect that stretches far beyond what you probably imagine.

Remember George Bailey, the small-town business owner in the movie, It’s a Wonderful Life?  George discovered, in his moment of despair, that not only did his life have meaning, but also that he had an impact far beyond what he had realized.

So when you consider ways to make money in your business, let the vision of what you could do with that money, the impact you could have, pull you forward.

That vision will spark your creativity and open you up to more possibilities for revenue than you could ever have imagined!

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Do you see ways you can have more impact?

Are there things you would do in your business if you had more income?

Let us hear about the possibilities you see – I’d love it if you’d share.

Leave a comment below.